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Our 
Mission and Vision

Mission

 

We believe strategic plans fail when they are built in executive isolation. We elevate frontline truth because "Plans fail for lack of counsel, but with many advisers they succeed" - Proverbs 15:22

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Vision

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Ending strategic failure through a commitment to embracing the ground truth in decision-making.

Running our own companies, we treated strategy as an executive-only job. That "perspective vacuum" created massive blind spots that kept the insight we needed overpowered by assumptions, which delayed successful execution, and ultimately stalled growth,

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Everything changed when we brought our frontline teams into the strategic planning process. The moment ground truth met executive vision, the performance dam broke loose - strategies were built on reality, friction vanished, successful execution a foregone conclusion, and outsized outcomes became the norm. 

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We built Blyndspot so that other leaders could experience the same success we had. When you ground your strategy in the untapped truth of your teams, the vision-achieving beast is unleashed at its full potential.

Our 
Story

Leadership Team

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Co-Founder

John Runne

Multiple roles as Chairman, CEO and President specializing in overseeing M&A deals in both private and public sectors.

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Co-Founder and CEO

Josh Frantz

Serial entrepreneur and market problem solver on a mission to leverage Human Business Intelligence. 5x Founder/3x Exits​

 

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Director of Marketing and Product Strategy

Brian Arizaga

Decades of experience leading data-driven marketing strategies in emerging technologies and market segments.

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Join the Club

Subscribe for occasional content on how to lead from your employees up

Josh and John have both run several companies of their own. Whenever they got together and talked shop, the same question kept surfacing: “How did we miss that?” Whether it was a negative event that put the business at risk, or a missed opportunity for growth, early intelligence on critical insights was hard to come by.

 

The frustrating part? They both knew someone at the company had to have known. The problem is that these hidden risks and opportunities just weren’t making it to the top, where high-level decisions could have made a huge difference.

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Josh Frantz

CEO

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John Runne

President

Maybe it was fear, or the management hierarchy getting in the way, or just the sense that no one was listening—but transparent sharing from the workforce was rare.

 

There had to be a better way. That’s when Lyssin was born.

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Lyssin isn’t just another tool—it’s the solution to a problem every company suffers from. A way to cut through the silence and unlock the collective intelligence of an entire organization. It’s the bridge between the people who live and breathe the business every day and the decision-makers who can turn those hidden insights into actionable strategies—strategies that supercharge performance.

 

For Josh and John, it isn’t about building another company. It’s about transforming the way businesses listen and learn from their people. And that’s a story Lyssin is writing, one employee insight at a time.

Situated in the heart of the Pacific Northwest's dynamic tech landscape, Lyssin operates from offices in Portland, OR and Seattle, WA

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